Opteamize Cloud Solutions Pvt Ltd, an IBM Business Partner from Chennai, India offers SaaS solutions that optimize educational and marketing processes. We also provide quality content and digital marketing services to small businesses and startups.
Opteamize is a word play on optimize:
to make as perfect, or useful as possible
make the best or most effective use of a situation or resource
rearrange or rewrite (data, software, etc.) to improve efficiency of retrieval or processing
Mathematics - to determine the maximum or minimum values of (a specified function that is subject to certain constraints)
Origin - early 19th century from the Latin word optimus meaning ‘best’
Our mantra is “transforming the way you work, one process at a time”.
What is Digital Marketing?
Digital marketing is the new age of marketing and can help you expand your customer base and increase your revenue. It complements and does not compete with traditional marketing viz. Billboards, radio, tv, banners, brochures, conferences, print ads, etc.
Advantages of Digital Marketing
- You can connect and engage with customers online.
- Reach younger customers who don’t read newspapers or magazines.
- Creating a company Facebook page or Twitter account is easy.
- Has global reach and potential.
Why Small Businesses Should Embrace Digital Marketing
If you are not online, you don’t exist. Your digital platform acts as a leveller between Small Businesses and the big corporations. The use of digital platforms has helped many Small Businesses rise fast. If done correctly, digital marketing can build your reputation and brand name.
Having an online presence helps you be competitive. It is nearly impossible for your business to grow without digital marketing.
Problems With Digital Marketing
Some of the other problems small businesses face include generating web traffic and finding time and resources for digital marketing. Small Businesses have a small workforce and less time for marketing. Therefore, they have a problem marketing their products and services online. Businesses may even disregard it because of the above reasons, and that is unacceptable even foolish.
Small businesses need to realize that digital marketing and online advertising are just as important as building a good product. Just having content isn’t enough, though. It needs to be search engine friendly so people notice it.
What Opteamize Offers – Digital Bull
If your website’s appearance is bad or your social media posts riddled with errors, people will be turned off by your company. You need to keep updating your website and putting out new content. When you harness the power of social media, your company will grow tenfold. However, you have to do it in the right way.
This is where Digital Bull comes in. Through the Digital Bull platform, we manage your content and update blog posts, Facebook, and Twitter to engage and increase your audience. We run Facebook Ads & Google AdWord campaigns. By spreading awareness of your products and services, using Search Engine Optimization (SEO) techniques we can improve your brand and enlarge your customer base. You check your Google Analytics and other reports all in one place – Digital Bull.
Opteamize and Digital Bull will assure a steady increase in your online presence and your revenue. Outsource your digital marketing and we can take care of all your digital needs.
Contact us today to get started.
Founder - Srinath is the Founder & Director at Opteamize. He has over two decades of consulting & work experience in Services & Manufacturing companies in the US and India. He also volunteers for the Startup Leadership Program in Chennai and for the SGKBK Samajam in his native town of Sholingur, 110 kms from Chennai.
Business leader - Fondly known as Srini, is a persistent manager with 25+ years of excellent track record in launch of products/solutions/channels, business development & profit center management in Health care, Financial sector- Life Insurance, IT solutions and Training-Business consultancy. Srini is known for chartering
successes from HOW to WOW!
Financial Advisor - Cyriac Mani is a real estate professional in Houston, Texas working with RE/MAX Fine Properties. As a local area expert with knowledge of the communities, his objective is to work diligently to assist home buyers in meeting their real estate goals. He has started investing in Indian Startups in a small way to give back to society.
Marketing Advisor - Sivakumar Malli is Co-Founder at Golden Mile Solutions Inc. and a Director at Aamlaa Solutions Private Limited. He was formerly the CEO of Sundaram Infotech Solutions Ltd. He holds a B Tech degree from PSG Institute of Technology, Coimbatore and a PG Diploma in Marketing Management from Faculty of Management Studies, Delhi University.
Dr. Srikanth Sundararajan
Tech Advisor - Dr. Srikanth Sundararajan has 25+ years of international experience in the software product and services space. He is a Venture Partner at Helion Venture Partners LLC.
Mentor - Mr. Sridhar brings a wealth of expertise primarily in managing process industries and also acts as financial advisor and mentor for the leadership team.
Developer - Vignesh completed his Engineering in Electronics & Communication from Anna University, Tindivanam. He is determined & promising youth who is equally efficient in working individually or as a team.
““Traditional marketing talks at people. Content marketing talks with them.”
Doug Kessler, Creative Director and Co-Founder at Velocity Partners