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Business Blogging For Beginners – Lesson (5)

blogging for beginners

Step 2 – Preparing to Blog “Starting a blog from scratch isn’t rocket science, unless of course, you’re starting a blog about rocket science.” – Kevin. J. Duncan, Blogger. Target Audience Checklist: Age range Gender Whether technical? Y or N “If you only read the books that everyone else is reading, you can only think […]

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Business Blogging For Beginners – Lesson (4)


Step 1 – Conquering your fears Top 6 Excuses for Not Blogging, What’s Yours? I am very busy Am not fluent in English Am just an average writer Nobody wants to read what I write What should I write about? I am afraid of what others will think and say “Writing isn’t about making money, […]

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Business Blogging For Beginners – Lesson (3)

blogging for beginners

Sixteen Great Reasons why Businesses should Blog 23% of total internet usage time is devoted to blogs or social networks. (Source: Dream Systems Media) 3% of social media users read posts from people known personally. (Source: comScore) 60% of consumers feel more positive about a company after reading custom content on its site. (Source: Content […]

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Business Blogging For Beginners – Lesson (2)

content- marketing

“A blog is a great way to figure out what you want to do with yourself because writing regularly is a path to self-discovery.” – Penelope Trunk. Blogging is a great way to improve your writing. Due to the pressure of deadlines, and scrutiny from readers, it can make your writing crisp, concise and creative.  “Easy […]

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Business Blogging For Beginners – Lesson (1)


“Reading maketh a full man; conference a ready man; and writing an exact man.” – Francis Bacon. This  is a guide to help you conquer the fear of writing. If you are attempting to business blogging for the first time, wanting to improve your writing skills or struggling to generate quality content for your company, then […]

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Need More  Benefits From Digital Marketing?


NEED MORE  BENEFITS FROM DIGITAL MARKETING? Have you adopted digital marketing as one of the strategies to improve your business?  If yes, did you reap enough benefits after implementation? If you spent money on digital marketing and are still waiting to derive benefits, then you are one among many small businesses which have not clearly […]

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Why Should Small Businesses Give Importance to Digital Marketing?

Why Digital? Digital marketing complements traditional marketing and helps you to engage with customer and share content that is relevant to them. The competition to promote products and services is ever increasing. Business marketing has turned into a battlefield with numerous companies all vying for potential clients. This is where digital marketing comes in.  By being smart […]

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Can You Differentiate Content Writing and Creative Writing?

“Writing isn’t about using big words to impress. It’s about using simple words in an impressive way.” – Sierra Bailey Most people assume that both content writing and creative writing are the same. But that is not the truth! I am Jaison, a graduate of English literature. Being a literature student, I am very comfortable […]

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