What does Google like in a blog? Google likes text Google likes formatting Google likes freshness Google likes accessibility Google likes outbound hyperlinks Googlebot isn’t psychic, so remember to link your pages Google likes you to tell it where you are Google likes experts Further Reading – How to Write Better List 26 tips for […]
Tools to Write Better I – Trending Topics, keyword finder and other tools. # Ideas, Topics, Tools Our Recommendations 1 Idea Generator Buzzsumo or Ubersuggest 2 Audience Mapper Tweepsmap, Followerwonk 3 Title Generator Portent or Hubspot or Title-generator.com 4 Keyword Locator Keywordeye or Google Keyword Tool 5 Social Media LinkedIn or Facebook or Twitter 6 Other Media Slideshare or […]
How to Write Better “When I can’t write I read. When I can’t read I sleep. And when I can’t sleep I write.” – Jarod Kintz, Blogger Writing Critique Checklist Grammar Use a strong verb Junk Adverbs Avoid repetition of Pronouns Word choice Over used words or repetition Wrong word choice Clichés Writing Style Active […]
“Of all God’s gifts to the sighted man, color is holiest, the most divine, the most solemn”, said John Ruskin Have you heard of a startup called Color Labs, Inc which supposedly paid $350,000 for the color.com domain name in 2010? From wiki, here’s what I could glean about Color.com: Founded in Palo Alto, California […]
It was just a month back that we celebrated the 1st Corporate Connect Meet of Opteamize at the IIT Madras Research Park, Chennai. Opteamize Cloud Solutions Pvt Ltd, an IBM Business Partner offers solutions that optimize academic (project), business (prospect) and recruitment (placement) processes on a SaaS model. The interesting part was that the […]
Marketing to college students can be a highly profitable activity providing you have unearthed great techniques to influence them! Students take time to change irrespective of the quality of product you are offering them. Marketing to college students should not only be seen as a profit turnover rather it should also be taken as […]
I have attempted to capture the thinking that went behind the development of opTEAMize. It started as Matching individuals within a team then pivoted to being a ‘match the team’ for IT services and the version we are going to battle with is opTEAMize. Hopefully you will know that lot of work has gone behind crafting this beautiful product and the story has just begun!
The Employee Value Proposition (EVP) or Employer Value Proposition as some may deem it to be lacks substance in many companies and is often a lazy attachment to the job offer letter or compensation statement negotiation discussions. Should we not spend more time discussing what we get beyond just the salary and a role?
In our endeavor to understand the workings of today’s busy HR professional, we ventured into what they do and what they care about. We picked 50 of those topics that we constantly encountered. Feel free to add to this list.
A large part of any organization and its business processes involves documents. A lot of documents. Need to hire a new team member? Do the paper work. Need to estimate and quote for that big project? Sure but juggle the mountain of bid documents first. Need to sign up that new customer for your service? […]