In the opening lesson of Business Blogging for Beginners, we will talk about the basics of blogging. This is important to know and it is imperative that you read this before proceeding any further.
Note: This book is out in Amazon and you can get the entire Kindle Edition right now if you want. I will update this series on the first day of every month, so be sure to check back for more.
Welcome back to Business Blogging for Beginners. Make sure you read the previous post first. Done? Let’s move on.
Business Blogging for Beginners – Lesson One (1)
“Where the internet is about the availability of information, blogging is about making information creation available to anyone.” – George Siemens
This is organized into five easy-to-read sessions:
- Introduction to business blogging
- Getting started – 6 steps to success(a)
- Lose the fear
- Critical elements of the blog
- Blog preparation
- Getting started – 6 steps to success (b)
- Blogging topics
- Be productive
- Build the brand
- Basics of grammar and avoiding the plagiarism trap
- How to write better
What is a Blog?
First coined as a ‘weblog’ in the late 1990s, ‘blog’ is a term applied to content published regularly by individuals and companies. Blogs are primarily in text form called posts (equivalent to a lengthy newspaper article) but can include images, audio, and video. They can be read, heard, or viewed on websites, social media sites, and applications.
What are Vlogs and Podcasts?
A video blog is also called a Vlog. They are increasingly becoming very popular especially with girls. Popular Vlog categories are fashion, makeup, and travel.
“You don’t need millions of dollars or millions of people if you’re doing what you love.” – Felicia Day, Picturequote.com
There are over a billion blogs in the world. The top 5 categories are:
- Real Estate
Update: You can read Lesson Two now.