What Should your Search Engine Optimization (SEO) Goals Be?
Opteamize Cloud Solutions is a digital marketing company that offers affordable SEO services in Chennai. Our Search Engine Optimization strategy is based on a deep understanding of the client’s business goals.
Opteamize’s Search Engine Optimization analysts constantly work at improving our process of increasing quality and quantity of traffic through organic means. If you are looking for promotion through paid search results on Google, take a look at our search engine marketing services.
SEO is also known as corporate SEO, national SEO, and enterprise SEO to differentiate it from Google Map SEO. With SEO, you don’t need to fork over cash to Google, Bing or anyone else. SEO involves planning, persistence, and patience. Towards this, we have strategy sessions with the top management responsible for business growth and marketing.
Opteamize then recommends actions that help increase website traffic, build the brand, generate additional leads and revenue. We follow the Google SEO Starter Guide playbook for all our processes.
SEO is a marathon, not a sprint. Therefore, you should not expect immediate results. Like a tiny plant growing into a giant tree, the results take time, but they are well worth the effort.
How do we increase organic website traffic?
- Make the site fast and speedy and viewable on mobile.
- Create more organic engagement.
- Adopt a smart keyword strategy.
- Build the brand through effective outreach techniques.
- Optimize and create content that is valuable for the target audience and has better chances to come on the search results.
- Monitor and tweak using Google Analytics / Search Console.
- Complement through aggressive marketing on social media channels, especially Facebook.
Technical SEO
“If Content is King, then technical SEO is the castle you build to protect the Kingdom.” – Anon
Opteamize’s technical team will perform website enhancement. This involves recommending and/or taking action to fix issues with your website and landing pages. This depends on who manages the website and is best suited to execute the corrective actions.
- Fix broken links, errors, and duplicates
- Optimize images
- Add titles, meta description, and headings
- Add Google analytics
- Generate sitemap
- Add revision plugin
- Add speed optimization plugins
- Add social shares and profiles
- Mobile SEO
- Usability (UI/UX)
Keywords
The process of finalizing keywords for Company is as follows:
- Research and are recommend the seed keywords based on Relevance, Traffic, and Competitiveness.
- Explode seed keywords
- Long Tail research
- Semantic research
- Research keyword suggestions (see example)
- Review
- Freeze
- Identify primary landing product pages for each seed keyword
- Homepage
- Other product or services page
- Review the landing pages for:
- On-page optimization
- Content
- Backlinks
Increase Your Backlinks
A backlink is a link to your site from another site. Backlinks from good websites play a role in increasing your website page’s ranking. They also bring visitors to your site as the click on the backlink.
The following is the Opteamize process for attaining backlinks:
- Review competitive sites and extract competitive backlinks.
- Monitor relevant channels (forums, review sites, blogs, directories, online magazines, journals etc.) for additional link building opportunities.
- Execute link prospecting and influencer outreach campaign through email, social media contacts, account setup, and follow up including requests for guest posts.
Interested in getting your website assessed for errors? Click here for a free SEO site audit.
Chennai SEO Services from Opteamize
Opteamize is a Search Engine Optimization company in Chennai that helps websites improve and boosts their rankings. We are located in Tambaram, a residential region in Kanchipuram, which is a part of the Chennai Metropolitan Area.
Chennai is the capital of the Indian state of Tamil Nadu. It is located on the Coromandel Coast, which is off the Bay of Bengal. Opteamize can also perform Google Map SEO for Chennai or any other area if you so wish. Chennai is the fifth largest city and the fourth most populated. Chennai is one of the most visited Indian cities and also one of the safest Indian cities to live in. We love Chennai as it is a blend of modern and traditional culture, and showcases the spirit of South India.
We specialize in generating leads through SEO. If you are looking for SEO for your international, national, state, or city services in Chennai, then Opteamize is the place for you. We have a wealth of experience in SEO and content and aim to work with you to achieve success. You can rise in the rankings, attract more visitors, get more leads, and generate more revenue.
Optimize your website with Opteamize. Whatever be your business, geenrating leads for you is our business.
If you want to know more about Search Engine Optimization services, contact us and talk to our experts.
Today it’s not about ‘get the traffic’ — it’s about ‘get the targeted and relevant traffic. – Adam Audette, Chief Knowledge Officer, RKG